SEO and the Internet are part of our life's

These days, we do everything from communication to shopping, from gathering information to providing information about our business. As a figure of speech; “if you are not online you might as well not exist”. This trend has given way to a whole new venue where businesses can grow and operate.


There are millions of people and businesses who are running their day to day operations through the internet and are earning great profits from it. You must be wondering, why some websites are so popular, while a large number of websites stay in obscurity? Why do some websites pop up in the first few search engine results while others come are not to be found for pages and pages?


The answer to this question is SEO or Search Engine Optimization. New SEO means optimization of the content of your website in a way that its ranking in search engines rises. Search Engine Optimization involves using the right number of keywords and keywords that are in the right place in the content and most importantly keywords that are relevant to what you are selling/provding. This ensures that when those particular keywords are searched by potential customers, your website is shown in the first few search results.


Naturally, the higher your website is shown in the search engine results list, the more traffic you will get. After all this is the main reason why some websites get more traffic and bigger profits than others.

For example, suppose you run a travel website about tourism in Amsterdam. Just writing good content won’t be enough to get good traffic to it. You will have to make sure that the people who are trying to gather information about tourist activities in Amsterdam get to see your website.

For this to happen, you will have to use the right keywords and key phrases in the content of your website. This is what we call New SEO.


Search Engine Optimization can be a tricky thing because you must know exactly the right keywords and phrases and put them in the right places. You must also know which keywords are searched most and which keywords will be beneficial for your website. For that reason you consult with SEO professionals that are knowledgeable and ethical on the SEO front. In New SEO, there is not a one size fits all rule. Each website is different (and needs to be in order to stand out from the other millions and millions of websites) and its optimization should be according to the specifics of you website. That’s why you must hire a professional SEO service to optimize your website.

Oscar Bos

New Wave SEO