Sunday, December 13, 2009

SEO and the Changes to Come

Organic SEO, Social Viral Marketing, Video, Blogging, & Article Submissions. SEO is increasingly becoming harder & competitive. Google is shifting their algorithms again. They have decided that there will be more that comes into play as far as what they will look for in your website achieving higher rankings. Since Google has a strangle hold on the search market, all SEO companies will need to pay very close attention to adding new techniques into Organic SEO. I like the steps that Google is taking; this will level out the playing field for Ethical SEO Firms like ours. Google is going to look for websites that focus on Blogs, Videos, Article Submissions, and Social Viral Marketing.

Google is always ahead of the curve. There should be more that goes into SEO then keywords, Title, Descriptions, & Content. With all the elements that Google will start to take into effect, this should allow websites to become more complete. Anyone can fill a website with content & keyword stuff. As time changes so will Search Engines. Here are some amazing stats about the future of Search.

Over 155.2 Million will watch a video online.
25% of Searchers spend at least 2 hours a day on Social Networking sites.
75% of Searchers use the Organic Search results
Only 25% will click on a paid ad.
There are over 20 million plus that go to Article Driven Search Engines
YouTube.com has become just as large as other Search Engines.
Blogging is one of the largest advertising platforms to send out new and quality content
There are over 100 plus Blog platforms used today.

As the Search Engines evolve so do we as Searchers. We want new, good, and fresh information right now. With the new dawn of SEO we have to pay attention to all the information sources out there. SEO is no longer just Google, Yahoo, MSN, & AOL. You now have Youtube.com, StumbleUpon.com, Digg.com, MySpace.com, and all the article base driven Search Engines.

So to make a Statement that has been documented in Google Forums that Organic SEO will start to change drastically in the near future is an understatement. If you’re a company that needs SEO you must make sure that any SEO company that you hire is on the straight and future path of the new age of Search Engine Marketing. We at New Wave SEO pride ourselves of having done just that, No empty promises, no statements like "we will guarantee you will be ranked in the top 5 within 90 days". How does saying go again: "if it sounds to good to be true, it is"!

To come back to my previous blog. Don't put your eggs in one basket. There are other means of getting quality traffic with conversion rates then just getting ranked on Google. Do not get me wrong getting top placement on Google is top priority, but you need to have it all.

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